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Corporate Social Responsibility (CSR) and Sustainability

All Blog Posts Tagged 'IBM' (5)

America's Reputation Is Every Company's Responsibility

Corporate America is changing; organizations, such as GE, are providing tremendous leadership through their corporate social responsibility (CSR) programs and attempting to alter the failing reputation of America that has been developing over the last ten years. This article on cites how CSR is helping rebuild corporate America’s standing.…


Added by Cindy Esposito on October 5, 2011 at 11:09pm — No Comments

B2B Brands Build Extra Marketing Muscle

This article discusses the power of business-to-business brands. According to insight firm, Millward Brown, the world’s top business brands are worth a combined $360bn. GE is the second business-to-business brand name included on the annual BrandZ list of the top 100 most valuable global brands, which also includes Goldman Sachs, SAP and PetroChina. GE’s operations in technology, healthcare, finance and media give the company a brand value of $50.3bn, up 12% on…


Added by Henry Frechette III on September 22, 2011 at 10:55pm — No Comments

Six Essential Strengths Of An Employee Volunteer Program: An Interview With Shannon Schuyler of PricewaterhouseCoopers.

Looking for some insight on how to create an outstanding Employee Volunteer Program? Shannon Schuyler of PricewaterhouseCoopers offers six essential strengths to ensure success.

Its the “world's largest gathering of… Continue

Added by Chris Jarvis on June 12, 2009 at 10:59am — No Comments

IBM’s Corporate Volunteers Bring Tourists to Africa

The IBM Corporate Service Corps volunteers promises to be one of the most effective models of Employee Volunteer Programs I have yet seen. I’ve written about the program before, as an outstanding example of connecting core business growth strategies with philanthropic… Continue

Added by Chris Jarvis on December 15, 2008 at 1:15pm — No Comments

A New Carbon Management Analysis Tool to Optimize SupplyChain Efficiencies

IBM announced the Carbon Tradeoff Modeler, a first-of-a-kind tool that

enables organizations to analyze and manage the climate impact of

their supply chains. The tool allows organizations to understand the

outcome of critical tradeoffs to make smarter energy choices and

better economic decisions by optimizing on service levels, quality,

cost, and carbon dioxide… Continue

Added by Development Crossing on May 26, 2008 at 11:23am — No Comments

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