When a business volunteers with a non-profit organization, does it have any effect on the business’ overall productivity? What are the direct benefits for the business?
If there’s a link between volunteering and productivity, where do we find the data and how do we measure it to prove the link?
I don’t mean the usual lists that are out there about positive brand image, recruitment and retainment of talent, enhanced career experience and what not. Its not that this isn’t a good list, just that its not good enough. There is usually no hard data that ties volunteering to the bottom line.